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What Is a CRM? And why it’s the hub of your business
When you hear the term CRM Â (Customer Relationship Management), what comes to mind?Most people think of a place to store contact details,...
Patrick Willis
Sep 202 min read
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CRM Strategy and Business Case in a week
This could be one of the most productive weeks of your working life - going from a blank sheet to a board-ready business case. That's my...
Patrick Willis
Nov 15, 20241 min read
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Accelerate Sales with AI: How We Built a Tailored Sales Assistant Using Dynamics 365
Business development teams are always looking for innovative tools to work smarter and close deals faster, without increasing operational...
Patrick Willis
Oct 21, 20242 min read
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Driving Sales and Streamlining Operations - transforming the business with Dynamics 365
RADA Business is the commercial arm of the Royal Academy of Dramatic Art (RADA), one of the world’s most prestigious drama schools. While...
Patrick Willis
Oct 15, 20244 min read
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